Plexus Worldwide® Announces Formal Initiative to Better Serve Hispanic Community
Scottsdale, AZ – Plexus Worldwide (Plexus®), a worldwide, leading direct-selling health and wellness company focused on health and happiness, announced a formal initiative to better serve the global Hispanic community. Plexus is committed to communicating new opportunities in both English and Spanish including on company websites, social outreach, corporate announcements, training materials and product information.
The announcement was welcome news to hundreds of Plexus Ambassadors (independent business owners) who attended the company’s annual Super Saturday event in Las Vegas in January. The training was presented entirely in Spanish and coincided with English language events in 20-cities nationwide.
“As our business expands globally, it becomes increasingly important to communicate with our customers and Ambassadors in the language they are most comfortable,” said Christopher Pair, President of Operations and International. “Expanding diverse outreach across multiple platforms is a natural progression that will continue to grow as we launch Plexus in new markets.”
While the company has long had several documents and web pages in both Spanish and English, Plexus made the decision to expand its efforts making the entire Plexus website bilingual, and to making corporate announcements, training materials and product information available in Spanish. The company also began offering new events and opportunities for Spanish speaking audiences in 2018 and many of its 700,000 Ambassadors already communicate with customers in their preferred language.
“Hispanics live in communities across the U.S., making up a large portion of the U.S. population and contribute immensely to our proud culture,” said Adriana Camberos. “Our decision to expand outreach to families from all backgrounds is not only important to our customers, it just makes good business sense.”
Plexus is well known in the global direct selling industry and consistently ranks in the top 50-companies worldwide, despite only being sold in the United States and Canada.
Plexus Worldwide, LLC, is a leading health and wellness company featuring products that enable people to improve their lives and well-being. With hundreds of thousands of independent business owners (“Brand Ambassadors”) worldwide, Plexus is among the top twenty-five largest direct sales companies globally, according to Direct Selling News. Plexus products and opportunities help individuals meet their health and financial goals. For more information about the company, visit plexusworldwide.com.